The Heart of NY. Hometown love from the five boroughs, starting with Arverne, Queens.

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The Heart of New York

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Bucket Hat
Wearing the Heart of Apparel bucket hat in black
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Bucket Hat

 $35.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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Floral Bucket Hat
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Floral Bucket Hat

 $35.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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Floral Hoodie
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Floral Hoodie

 Price range: $55.00 through $65.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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Floral Sweatpants
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Floral Sweatpants

 Price range: $55.00 through $65.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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Floral Sweatshirt
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Floral Sweatshirt

 Price range: $45.00 through $55.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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Floral T shirt
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Floral T shirt

 Price range: $35.00 through $45.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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Floral Tank Top
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Floral Tank Top

 Price range: $35.00 through $45.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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Floral Tote Bag
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Floral Tote Bag

 $30.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color.

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Hoodie
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Hoodie

 Price range: $55.00 through $65.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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Sweatpants
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Sweatpants

 Price range: $55.00 through $65.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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This product has multiple variants. The options may be chosen on the product page
Sweatshirt
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Sweatshirt

 Price range: $45.00 through $55.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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This product has multiple variants. The options may be chosen on the product page
T shirt
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T shirt

 Price range: $35.00 through $45.00

The Heart of NY · Arverne, Queens 11692. Hometown love you can wear. Pick your heart design, your color and your size.

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This product has multiple variants. The options may be chosen on the product page

Rep New York from anywhere

Moved away or just visiting? It ships nationwide.

The five boroughs

Not made yet? One tap counts your vote. The most-wanted neighbourhoods drop first.

The Heart ofManhattanShop 2 piecesThe Heart ofBrooklynShop 2 piecesThe Heart ofQueensShop 2 piecesThe Heart ofThe BronxShop 2 piecesThe Heart ofStaten IslandShop 2 pieces

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